Helvetica

Graphic designers talk about typefaces the way I talk about film.

To them, a typeface has a rich history, it expresses feelings and emotions, and it symbolizes simplicity, cleanliness, modernization and even conformity.

So I learned in the documentary “Helvetica,” a film that definitively proves there is a documentary for anyone, about anything.

This is a film that explores the origins and the significance of the font Helvetica, the most ubiquitous font used in ads, signage and computers for the last 50 years. Continue reading “Helvetica”